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The permanent exhibition illustrates the history and application of media technology from its beginnings to the present day. A massive, immersive display case forms the central axis of the exhibition, representing the "memory" of the photographic collection; it showcases 600 photographic and cinematic devices in a study collection style. The main challenge lay in communicating information about this vast collection of artifacts and their functions. The solution: three interactive, transparent screens display the objects digitally, perfectly aligned with the physical items visible behind them. Tapping the virtual objects on the screens opens up detailed information, an interactive 360° view of the respective device, and links to related items.

Based on the three defining factors of photographic capture—time, space, and color—the second exhibition area explores the core characteristics of the technical image. A landscape of display tables evokes a laboratory environment, using interactive exhibits, films, and graphics to vividly convey these three pillars of photo and film technology.
The third area presents a typology of the various techniques and functional components required to create an image. Meandering exhibition walls form distinct spaces, each dedicated to exploring the individual functional areas of a camera. Deconstructed into individual elements and stations, the functions of typical components such as viewfinders, apertures, and lenses are brought to light. Engaging diagrams and interactive models make the complex technology accessible and understandable for all visitors.